This summer we did a combination marketing/special event photo shoot in Gulf Islands National Park and Reserve near Victoria, B.C. Parks Canada hosted a 2-day BioBlitz at Sidney Spit, and then we spent several days visiting some of the outer islands in the marine park.
Archive for the ‘Events’ Category
[by Fritz] Last April Air North called about a pretty unique shoot: “We’re hosting Yukon’s first-ever whisky tour, we’ve teamed up with Edible Canada, and we want this to look good!”
A couple of weeks later I was shoulder to shoulder with top chefs, food bloggers and whisky purveyors as they welcomed two dozen well-heeled visitors on their first Yukon culinary tour. The Yukon Whisky Dinner started with huskies and ended under the northern lights, with stops along the way to sample some of the Yukon’s finest fare. It was an impressive package of experience and tastes, and clearly things went well – Edible Canada is offering two Yukon tours next April.
See more from the Yukon Whisky Dinner shoot on our Facebook page
[by Fritz and Teresa] Last week our first book, Yukon – A Wilder Place published by Greystone, hit bookshelves across Canada. This book has been ten years in the making. Back in 2001, we thought it would be “neat” to make a book about a place we felt passionate about. It turned out to be more challenging than we could have imagined. When you pick up a book, or watch a movie, or walk through a gallery, the finished product looks so easy – like it all just fell into place. Making a book has given us a much better appreciation of how hard creators work!
All along we’ve been driven by a question that we posed to ourselves on a winter night a decade ago: what do we find so compelling about the Yukon? For us this journey has been defined very much by our desire to explore Yukon wilderness. Many of our richest life experiences have been in the northern wilds. We also know that we are incredibly fortunate to live in such a place. Vast, wild landscapes like the Yukon are increasingly hard to find. This week, as we celebrated the arrival of our book, the world population reached 7 billion people. We hope this book helps build appreciation for how special, rare and valuable Yukon wilderness truly is.
Let us know your thoughts about our photos and stories. Better yet, we’d love to hear your stories about the Yukon. What is it that YOU find compelling about the Yukon? If you’ve never been to the Yukon, tell us about your “wilder place”. You can share your thoughts here or on our Facebook page.
Our book is available in bookstores across Canada. Here are some other options:
- Canadians outside the Yukon: We are offering a book launch special through our website: Buy online from us before December 31 and receive a signed copy of our book AND a free 2012 Yukon calendar (available to Canadian addresses only). You can also request a personalized book inscription.
- U.S. residents: The book will be launched in the United States in March 2012.
- Overseas: Please contact us directly for a shipping quote.
Fritz Mueller Photography is one of three finalists for the 2011 Corporate Partner of the Year award presented by Canada’s national tourism association (TIAC). It took us awhile to get our heads around what this means, especially since the other two finalists are Montreal Airports and Halifax Waterfront Development Corporation (…does TIAC know how little our business is?).
We love working with the tourism industry and are extremely honoured by this nomination. Here’s what TIAC said: Fritz Mueller Photography (FMP) is the passion of Fritz Mueller and Teresa Earle, two extraordinary Yukoners whose invaluable photographic and literary contributions to the tourism industry have captivated locals and visitors alike for over 10 years. FMP makes an indispensable contribution to the Yukon tourism industry with their passion and dedication to producing extraordinary images and stories showcasing Yukon. This creative team of two is known for their professional product and contagious enthusiasm for our territory, and as a result, literally millions of viewers and readers across the globe have experienced Yukon for the first time through Mueller’s lens and Earle’s words.
The national tourism awards will be presented in Ottawa on Nov. 24 … stay tuned!
[by Teresa] All of Whitehorse turns out for the start of the Yukon Quest, especially when it’s -10 and sunny like today. The girls and I visited with friends and watched the teams race by while Fritz did a bit of shooting. The highlight was a dog who broke loose at the start line and pranced around ahead of his team as they left the chute. I couldn’t help but wonder what he was thinking: “Should I run for it, or should I rejoin the team for the 1000 miles to Fairbanks?” It’s billed as the toughest sleddog race in the world, and these dogs are incredible athletes.